NYID: New York State Digital ID
From card to screen: crafting a seamless digital ID experience for drivers in the state of New York.
UX
UI
Mobile Design
Project Overview
Timeline: 5 weeks (2023)
Tools: Figma, Adobe AfterEffects
NYID, New York State Digital ID, is a concept project aimed at creating a digital driver’s license that represent the physical card. Aside from displaying the required information needed, my goal was to create a user experience that incorporates elements that reflect the state the user is from and find fun, creative solutions to provide accessibility and privacy.
Prototype
Final Designs
Goals
Leave the boring old designs behind!
Create an attention-grabbing design that elevates the way user’s view their ID’s. Help users feel comfortable and excited to show off their ID’s as it not only shows who they are but also where they are from in a fun way.
Give users control over their information!
Create an age verification view along with the full license view, which allows users to choose what information they want to display.
Make it easy for everyone!
Create a clear visual hierarchy that will help users and viewers easily scan through the information. Play around with font sizing and keep in mind color accessibility.
Research
Physical ID Analysis
Research began with doing an analysis of what the current New York State License looks like. This can help us understand what information is important to highlight and what is not.
Competitive Analysis
The next part of the process is to do a competitive analysis on current digital platforms that allow users to view their licenses. There are only a handful of states that accept digital identification and when comparing them, they share similar strengths and weaknesses.
While they display the necessary information that a physical ID has, they lack in design. They missed the opportunity to go beyond just a photo scan of a user’s ID and create an experience that builds a connection between the user and their state.
Inspiration & Direction
I went through a loooooong process trying to figure out what direction I wanted the project to look like. I decided to explored two directions that were different from each other and created multiple iterations. I was heavily inspired by the New York Subway, vibrant colors of Bauhaus, and well-known iconography associated with the state.
Takeaways
Don’t stop experimenting! Iterate!
It’s important to make various iterations even if the changes may be small. Each change can help create something even better and is one step closer to the final design.
It’s okay to feel lost.
It’s important to reach out to those around you who can help shine a new light and provide a new perspective on your progress. Whether it’s a creative block or a design trap, there’s always a way out of it.
Have fun!
This can be extremely forgotten as a project may seem like a task you just have to complete. By creating a design you love or enjoy, the more excited and motivated you are to make it. You also learn new things along the way that will influence your design for the rest of your life.
